We are an investment management firm backing branded consumer and brand enablement (B2B) companies seeking to improve the health and longevity of people and the planet.
How We Work
We Find
We unearth branded consumer and brand enablement (B2B) companies that help promote healthy and sustainable lifestyles or help catalyze the transition to lower carbon and regenerative food production.
We invest our time, talent, expertise, and passion to help branded consumer and brand enablement (B2B) companies be a compelling force for future generations.
We bring our strategic guidance and operational expertise to help branded consumer and brand enablement (B2B) companies shift market behaviors, accelerate growth, and achieve results beyond their imagination.
GroundForce Capital seeks to deliver strong, risk-adjusted returns while making a positive impact on the world.
Our Mission
We believe how we feed, nourish, and care for ourselves and the planet is the most pressing issue in this century.
GroundForce Capital’s mission is to accelerate the world’s transition to healthier lives and a regenerative climate.
We use our capital, expertise, and our network to help exceptional companies scale their efforts and bring healthier, more sustainable products and services to market.
Featured Partner
Ggiata
Ggiata Delicatessen is a fine-casual food brand that serves authentic Italian-Style deli fare drawing inspiration from traditional East Coast neighborhood delis.
Liquid Death is a healthy beverage company with ice-cold sustainable cans designed to murder your thirst. Liquid Death is one of the nation’s fastest growing beverage brands taking a completely unnecessary approach to canned water and iced teas.
Bobbie is the first organic, "European-style" infant formula company that is manufactured in the U.S. and meets all U.S. FDA requirements. It is the only female and mom-founded infant formula brand in the U.S. market.
Thistle is a next generation food and beverage company that aims to make eating nutritious, plant-based foods incredibly delicious, convenient, and accessible by delivering fresh, ready-to-enjoy plant-centric meals straight to your doorstep.
Designed to eliminate food spoilage and reduce reliance on chemicals, Apeel creates edible products by using natural plant-based technologies to protect crops and reduce food, water, and energy waste.
OWYN is a top 8 allergen free, 100% plant-based beverage platform. They offer nutrient-rich beverages across plant-based protein, meal replacements, and alternative milks and use a clean, allergen free supply chain to craft their shelf-stable products.
Thrive Market improves consumer access to healthy foods by providing its members direct delivery of curated natural, non-GMO foods at wholesale prices. Thrive Market also gives a free membership to a low-income American family for every paid membership.